Case Study: Happy to Hang Around
Sep 5
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
Continue ReadingCase Study: The Write Stuff
Aug 29
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...
Continue ReadingCase Study: What Does Your Phone Stand For?
Aug 14
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Jul 9
The "Golden Lanyard" to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic to Trade ...
Continue ReadingCase Study: Attract New Customers
Jul 1
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...
Continue ReadingCase Study: The Weather is Snow Joke
Apr 11
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip....
Continue ReadingIndustry Mini Dive: Legal Industry
Feb 26
Is your law firm or legal aid service in need of promotional items to distribute to your clients? No matter the specialty - corporate, family, real estate, or tax law - all legal professionals c...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Jan 12
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingCase Study: Financial Industry
Dec 6, 2025
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing to...
Continue ReadingA Case Study in Promo: A Medieval Dinner Theater Chain
Oct 15, 2025
Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...
Continue ReadingCase Study: Wine for the Win
Sep 23, 2025
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...
Continue ReadingCase Study: Success on Campus
Sep 15, 2025
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...
Continue ReadingCase Study: Fresh Mesh Promotions
Jun 20, 2025
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...
Continue ReadingCase Study: Do the Wave
Jun 5, 2025
Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...
Continue ReadingCase Study: A Flavorful Promotion
May 1, 2025
A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...
Continue ReadingCase Study: This Promotional Product is in the Bag
Apr 23, 2025
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingCase Study: Too Hot to Jot
Apr 16, 2025
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...
Continue ReadingCase Study: A Not-So-Silly Idea
Mar 12, 2025
An insurance company signed up to be the "hydration" sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-filled even...
Continue ReadingIndustry Deep Dive: Pet Industry
Mar 5, 2025
The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...
Continue ReadingCheers! Let’s Sell More Beer!
Feb 5, 2025
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Jan 28, 2025
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...
Continue ReadingCase Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win
Dec 30, 2024
Surf-inspired activewear brands like ROXY® are stoked with our YUKON design-fondly known as The Party Cup™. It's double-wall insulated, so it keeps refreshments cool on the beach while the talent...
Continue ReadingWhat's The Deal With These Products?!
Dec 23, 2024
The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...
Continue ReadingCase Study: Yes, We Can!
Dec 1, 2024
Description: Kan-Tastic Industry: Food Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at...
Continue ReadingCase Study: Ensuring Happy Employees
Aug 22, 2024
Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end ...
Continue ReadingCase Study: This Event Needs More Cowbell
Aug 8, 2024
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...
Continue ReadingCase Study: Stick to the Schedule
Jul 2, 2024
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
Continue ReadingCase Study: Time for a Rebrand
Jun 10, 2024
Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...
Continue ReadingCase Study: Let the Games Begin!
Jun 3, 2024
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...
Continue ReadingCase Study: A Cheese-y Promotion
May 20, 2024
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...
Continue ReadingCase Study: Sign the Deal
Apr 14, 2024
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...
Continue ReadingCase Study: A StuPENdous Promotion
Mar 8, 2024
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...
Continue ReadingCase Study: It Takes a Village
Jan 17, 2024
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...
Continue ReadingCase Study: A Hole in One Promotion
Dec 18, 2023
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
Continue ReadingCase Study: A Shoe-In
Nov 26, 2023
Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...
Continue ReadingCase Study: Go Green or Go Home
Sep 27, 2023
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service ar...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Sep 13, 2023
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...
Continue ReadingCase Study: Celebrate Milestones
Sep 5, 2023
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...
Continue ReadingCase Study: Practice Putting
Jul 30, 2023
2 Ball Pillow Pack - Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio and prac...
Continue ReadingCase Study: Raise Your Glass!
Jul 8, 2023
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...
Continue ReadingCase Study: The Big Picture
Jun 24, 2023
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...
Continue ReadingCase Study: A Lanyard A Day
Jun 9, 2023
Organization Tanning Salon Product Featured Full Color Dye Sublimated Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creativ...
Continue ReadingCase Study: Shop 'til You Drop
May 3, 2023
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...
Continue ReadingCase Study: A Race to Remember
Apr 11, 2023
Item: Sport Bottle with Metallic Ring - 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an initi...
Continue ReadingCase Study: Raise Your Glass
Apr 4, 2023
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...
Continue ReadingCase Study: Write to Paradise!
Mar 28, 2023
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for ...
Continue ReadingCase Study: Sharper Students
Mar 21, 2023
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Jan 30, 2023
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...
Continue ReadingCase Study: Where Has Your Pen Been?
Jan 16, 2023
Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called "Where has your pen been?" and selected ...
Continue ReadingNew York City Is Battling Its Rat Problem with T-shirts
Dec 15, 2022
In order to combat the rat problem in New York City, the city's Sanitation Commissioner Jessica Tisch announced a limit on how long trash bags can sit on the street. Tisch said that the rats will h...
Continue ReadingCase Study: Snap a Pic!
Dec 9, 2022
Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...
Continue ReadingCase Study: I Was Framed!
Dec 2, 2022
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...
Continue ReadingCase Study: The Techno Pup!
Nov 25, 2022
A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...
Continue ReadingCase Study: Safety First
Nov 15, 2022
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingCase Study: Fun in the Sun
Oct 26, 2022
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...
Continue ReadingCase Study: Lunchtime Appreciation
Oct 18, 2022
Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...
Continue ReadingCase Study: Charity Fundraiser
Oct 3, 2022
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...
Continue ReadingCase Study: A Getaway Promotion
Sep 19, 2022
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...
Continue ReadingCase Study: A Comforting Friend
Sep 4, 2022
This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Aug 28, 2022
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...
Continue ReadingCase Study: Create Your Own Reality
Jul 29, 2022
Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...
Continue ReadingCase Study: Brighten Their Day
Jul 7, 2022
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...
Continue ReadingCase Study: Employee Appreciation Gift
Jun 8, 2022
A company with many sales representatives needed an item for its top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They ...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
May 24, 2022
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...
Continue ReadingCase Study: Let Them Eat Cake!
Apr 16, 2022
Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Mar 11, 2022
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...
Continue ReadingMost Popular Products BKG Media and Promotions: February 2022
Mar 9, 2022
Most Popular Products BKG Media and Promotions: February 2022 February may be the shortest month (and coldest, depending on where you live - here in Maryland, it was cold!), but that certain...
Continue ReadingMost Popular Products BKG Media and Promotions: February 2022
Mar 9, 2022
Most Popular Products BKG Media and Promotions: February 2022 February may be the shortest month (and coldest, depending on where you live - here in Maryland, it was cold!), but that certain...
Continue ReadingCase Study:
Feb 24, 2022
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive-thru banking. This idea was intended to help stop the spr...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Feb 17, 2022
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...
Continue ReadingCase Study: Spec-Tacular Promotions
Jan 5, 2022
Description: CUSTOM Classic Sunglasses Industry: Food Beverage What it was purchased for: The end-user wanted to give something away at this year's Spring Break in Jamaica for an MTV event tha...
Continue ReadingNew Year - New You
Jan 1, 2022
There is no better time than the New Year to create a new approach to getting yourself healthy. A New Year's solution-instead of a resolution-means creating long-term success, by taking action and ...
Continue ReadingCase Study: Zip It Up
Dec 21, 2021
Description: Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it w...
Continue ReadingCase Study: Keeping it All Together
Dec 7, 2021
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch Ful...
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